Every semi-consistently active wedding market usually has a few bridal shows throughout the year. We hear the question often: are bridal shows worth it for the bride/couple? As experts in the industry and having amazing relationships with the VIP, we would say, absolutely! The key is finding the right one.
The best way to determine the quality of a bridal show is to find out who the host is. Oftentimes, when the host is a company that only does bridal shows and expos, the vendor opportunity is mostly open to the public. This often leads to more scattered services being represented that may not necessarily be helpful to planning your big day. We have seen banks, multi-level marketing companies, even a chiropractor at some of the larger-scale shows.
Now, if you can find a show that is being hosted by a local venue or a planner, it is more likely that the show will be smaller and the vendors will be ones that have worked together. It is also likely there is a standard already set for these attending vendors. Because the number of vendors are more limited in these smaller shows, more often than not, the vendors were personally invited, and every single one will be more than helpful and applicable when planning your big day. These showcases are planned based on quality versus quantity. Usually, these types of shows are annual or once per year, versus twice a month by the showcase planning companies.
2022 will bring so many bridal shows, but don’t worry! Mint Events will help point you to all the right ones.